FASHIONably upending black friday

29th November – Friday – 10am-6pm – The Well, St Stephen’s Green

Ask any small retail business and they will tell you that times are hard – the retail landscape is constantly changing and it can often be difficult to keep up. Every day is challenging with many popular Irish independent online and bricks & mortar stores closing down in the last 3 months.
With very few affordable opportunities available for small businesses, I felt the best available option was to create my own opportunities and if I can help fellow startups along the way then even better! 

Last year, I hosted the first non-Black-Friday pop-up in Clontarf, ‘The Indie Pop-up’ with 4 other fabulous mum-run businesses. It garnered a lot of media attention and was a huge success. This year I wanted it to be bigger and more inclusive.

At ‘The Indie Pop-up’ I was restricted to only 5 vendors due to the space we had but this year I’m hoping to have a least 40 vendors across all areas of trade (childrens retail, womens retail, books, cosmetics, art, menswear, crafts etc.)

The venue I’m partnering with this year is The Well Dublin. When I pitched the idea to The Well they were extremely excited – they understood the difficulties small businesses face and also how hard it is for small and emerging business to compete with the high street during what has now become a week-long Black Friday event. For these reasons and more, The Well Dublin are not charging any of the vendors a hire fee! We agreed that each vendor will pay a €20 donation for their stand at the market which will go towards a charity still to be announced (the owners of The Well will choose in the coming weeks). We will also have a donation station at the market too : )

We’re hoping #FUBF2019 will be like a big party, a celebration of small independent businesses, with some live music and dj’s on the day not to mention you’ll be able to grab a delicious pizza from The Dublin Pizza Company (bookings advised).

So much time and effort has gone in to the planning and organisation of this event and I’m extremely excited! Help spread the word by telling your friends and family and if you know anyone in the media please tell them. We want to make this a massive success and a super fun day out for all participating and attending!

Grá mór,

Róisín xx

Check out who will be trading at #FUBF2019 here

PS – I hope you are excited about this event as much as I am!

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